The latest article on MarketingSherpa is titled “Social Media Marketing: 5 tips to optimize your Twitter opportunities”.

Courtney Eckerle says, “Twitter use straddles a fine line between opportunity and liability. To help you navigate successfully, we looked to two experts who offered five optimization tips based on their experiences from working within the Twitter-sphere.

Underestimating the potency of Twitter has been the mistake of many marketers. In this article, two experts offer tips on how to capitalize upon opportunities that Twitter can provide, and some common mistakes to avoid”.

Social Media Marketing: 5 tips to optimize your Twitter opportunities

MarketingSherpa

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