‘Are You Falling Into the Pricing Trap?’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Are You Falling Into the Pricing Trap?”.

Nellie Akalpsays, “When Molly first launched her catering business, she offered deep discounts to family, friends, referrals and pretty much anyone else. Tom took the same approach when he started his graphic design business; he charged nearly 50% the going rate in order to lock in his first crop of clients”.

Are You Falling Into the Pricing Trap?

Mashable.com