The latest ‘StomperNet’ blog post is titled “This Week In StomperNet – November 21, 2011”.

Wilson Mattos says, “Hello Stompers!  It’s that time of year again…  Before the holidays end and the New Year begins, let’s work on generating a higher quality score for your landing page.  When creating a Pay-Per-Click (PPC) campaign to test a new product or niche, you don’t want to spend a lot of time creating different landing pages for each Ad Group and/or keyword you want to target.  However, you need to make sure that your page is relevant to the user that clicks on your ad, and that your landing page is relevant for the keywords you are bidding on so that your “Quality Score” is high, and your prices are low!”.

Improve Your Landing Page Quality Score 

Stomper Blog

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