The Click Quality Council, an independent group of online advertisers, advertising agencies and click quality monitoring firms, has published a list of eight principles to ensure Click Quality.


The Click Quality Council, an independent group of online advertisers, advertising agencies and click quality monitoring firms, has published a list of eight principles to ensure Click Quality.

The Click Quality Council has published the following eight principles:

1. “Advertisers should never pay for double clicks or repeat clicks from the same session.

2. Advertisers should never pay for traffic from bots.

3. Advertisers should have control over where, when and to whom ads are distributed.” [Read All Principles]

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The Click Quality Council – Click Quality Principles

About Click Quality Council

The Click Quality Council, an independent group of leading online advertisers, advertising agencies and click quality monitoring firms, published a list of eight principles it believes should serve as the foundation for ensuring industry-wide click quality. [source]

 

 

 

 

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