‘Is Brand Extension Possible? The Concept of the Umbrella Brand’ – Sean D’Souza’s Article
Summary
Read Sean D’Souza’s latest ‘PsychoTactics’ article titled “Is Brand Extension Possible? The Concept of the Umbrella Brand”. [Article Reprint]
Details
D’Souza’s ‘Psychotactics’ article is reprinted here.
Is Brand Extension Possible? The Concept of the Umbrella Brand
Branding
The umbrella Brand. Find simple, yet electrifying ideas, on copywriting, public speaking, marketing strategies, sales conversion, psychological tactics and branding. Head down to http://www.psychotactics.com today and judge for yourself. Psychotactics Subscription Page
*IMNewswatch would like to thank Sean D’Souza and Psychotactics for granting permission to reprint this latest article.
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