‘Subject Lines Open Rates, Controversy and Spelling’ – McArthur’s Blog Post

Ken McArthur’s latest Blog post is titled “Subject Lines Open Rates, Controversy and Spelling”. [Blog]

Ken McArthur’s latest Blog post is titled “Subject Lines Open Rates, Controversy and Spelling”.

McArthur says, “I took a look back across my open rates over the last few months to see what subject lines produced the most clicks.

And the winner is:

“[FIRSTNAME], my last post is provoking screams and threats”

Click rates almost doubled with that one”. Read the complete Post…

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Ken McArthur’s Blog