JWT, a US based advertising agency, has announced 70 “in” products, services and trends that will help to define 2007.


JWT, a US based advertising agency, has announced 70 “in” products, services and trends that will help to define 2007.

JWT has listed the following trends:

1. Skype/VoIP

2. Wii and the next-generation gaming systems

3. The business of social networking

4. Pop-up stores, restaurants and bars … installation style

5. Shrinky Dink technology

6. The rise of nanotechnology

7. Sustainable construction/green buildings

8. Hydrogen fuel cell technology

9. Veggie-bus: school buses running on biodiesel fuel

10. Trans-fat fallout. [Next 60 Trends]

Marian Salzman, EVP, chief marketing officer, JWT Worldwide, said: “Trends are illustrated by the products and services that exemplify them,

By examining what resonates with consumers, we can identify the larger patterns that will shape our lives in the years to come”. [source]

Post Related Link

JWT Press Release

About JWT

JWT’s heritage of brand-building excellence extends back to 1864, making us the world’s oldest advertising agency brand. In 1939, JWT pioneered the first national consumer research panel.

 

 

 

 

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