Fry has added an Experience Manager tool to its Open Commerce Platform. The tool helps to deliver a specific campaign to a particular segment of customers based on previous shopping behavior.


Fry has added an experience management tool to its Open Commerce Platform. The tool helps to deliver a specific campaign to a particular segment of customers based on previous shopping behavior.

Open Commerce Platform is a license-free ecommerce platform developed by Fry. OCP enables retailers to develop an online store.

Experience Manager has a drag-and-drop interface. The tool helps retailers create targeted merchandising and promotional campaigns.

Experience Manager also includes customizable email templates.

LINKS:

For more information on Experience Manager, click here.

For information on the company, visit Fry Inc.

 

 

 

 

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