comScore Networks has launched qSearch Retail. The service measures the impact of online search behavior on online consumer spending.


comScore Networks has launched qSearch Retail. The service measures the impact of online search behavior on online consumer spending.

qSearch Retail is a quarterly analysis. The service uses qSearch methodology to observe consumer web search at search engines, including search and impression exposures and click activity.

Information provided to qSearch Retail customers include:

– Impact of search on multi-channel purchases

– Latency analysis

– Searcher metrics

– Click metrics

– Attitudinal analysis of searchers

– Custom analysis, including competitive data, keyword categorization, cross-tabbing, and omnibus survey questions.

LINKS:

For more information on qSearch Retail, click here.

For information on the company, visit comScore Networks.

 

 

 

 

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