John Jantsch has offered a networking/referral strategy that can make blogs a referral community building tool.


John Jantsch has offered a networking/referral strategy that can make blogs a referral community building tool.

John Jantsch has posted on his blog: “Let’s say you are an accountant. What if you went to an attorney, financial planner, insurance specialist and banker (all of whom serve your target market) and offered them a guest expert spot on your blog? First off, if you did this, your blog would get a lot better and lot more active but, you may also cement a relationship with these other referral sources and publicly be seen as the hub of a powerful network”. [source]

 

 

 

 

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