The Interactive Advertising Bureau has added 12 new members. New Members include Brightcove, Coz Newspapers, The Fifth Network, Fidelity Assets, Future US, Harpo, Homestone, IGA Partners, Realtor, ROO, Impact Engine and Linkstorm.


The IAB has added 12 new members. 10 are new general members and 2 are new associate members.

The new general members are Brightcove, Cox Newspapers, The Fifth Network, Fidelity Assets, Future US, Harpo Inc, Homestone Inc, IGA Partners Worldwide, Realtor.com and ROO.

The new associate members are Impact Engine Inc, and Linkstorm.

Greg Stuart, President and CEO of the Interactive Advertising Bureau, said: “”We’re excited to welcome aboard a new and diverse mix of members. As IAB membership grows and expands across all interactive platforms so too does our ability to implement new initiatives and programs that benefit all companies operating in the interactive advertising industry.” [Source]

The IAB general membership is open to companies that sell any form of interactive advertising, which include online, email, wireless, and interactive television.

The associate membership is available to companies whose business supports the sale of interactive advertising and marketing.

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