Marketing Scoop has launched SafeLink Advocacy Program. The SafeLink Advocacy Program requires marketers to register and provide assurances that their emails and URL links are safe to consumers.


Marketing Scoop has launched SafeLink Advocacy Program. The SafeLink Advocacy Program requires marketers to register and provide information proving that their emails and URL links are safe to consumers.

Once the application has been reviewed by the SafeLink Application, Marketing Scoop provides the marketer with a certificate and icon which can be included in their HTML emails.

Consumers who receive such emails with the SafeLink icon will be assured that the marketers are legitimate and the links direct them to legitimate sources.

Michael Fleischner, President, Marketing Scoop, said, “Not enough has been done to solve the problem of non-solicited email. Legislation is not enough. The only way to solve this problem once and for all is with an advocacy program where all consumers join together and fight back.” [Source]

To participate in the SafeLink Advocacy Program, click here.

 

 

 

 

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