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Tuesday, December 11, 2018
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
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Archive for the ‘ Snapchat Advertising ’ Category

‘Quantify the Value of Snapchat Advertising: Best Practices for Marketing Measurement’ Webinar 1.00 pm EST

The AdWeek team is hosting a webinar on ‘Quantify the Value of Snapchat Advertising: Best Practices for Marketing Measurement’ on Thursday, November 15 at 1.00 pm EST. AdWeek team says, “Snapchat—with its filters, lenses, ad options and sponsored stories, not to mention its Gen Z and millennial users—is a unique platform that is constantly innovating […]

Tips to improve your Snapchat ad performance

Snapchat is getting huge share of social with more than 191 million daily users. After Facebook and Instagram, it is Snapchat that should be on you social advertising priority. Marketing Week contributor Ellen Hammett has shared an useful article with tips on opting for Snapchat advertising and improve it. Hammett says, “Cristina Sarraille, a senior […]

Snapchat adds new partners to improve its ad experience

Marketing Land has reported that Snapchat has added 14 new partners to help brands create better snap advertisements. Tim Peterson has listed the newly added partners. Peterson says, “The 14 new Creative Partners by offering are: Web Views Ceros, Famous and Undertone offer tools for brands to create app-like mobile web pages. Web View videos Entrypoint […]

Snapchat launched advanced mode for ad manager

Snapchat has launched the advanced mode for its ad manager. With the new feature Snapchat has enhanced the advertising capability of its ad manager. Snapchat team says, “Since we launched Ad Manager a couple months ago, we’ve heard from enterprises, brands, and agencies looking for more advanced tools to efficiently scale their efforts. So today, […]

Snapchat to strengthen its advertising by offering third-party measurement

AdWeek has reported that Snapchat is going to implement a plan in which the network will allow advertisers to compare their Shapchat ad performance with the ads on other networks. The company has partnered with Neustar Marketshare, Nielsen, Analytic Partners and Marketing Management Analytics to launch this measurement program that specifically addresses marketing mix modeling. AdWeek’s Lauren […]

Snap introduces Snap Publisher

Snap has launched Snap Publisher tool to help advertisers create ads for the Snapchat platform. The new tools features basic ad templates which can then be customized with company logos, pictures and videos. Writing about the Snap Publisher, TechChrunch‘s Josh Constine says, “Snap needs to attract more spend from advertisers after it disappointed Wall Street in […]

Marketing Land’s Guide to Snapchat Advertising

Marketing Land columnist Tim Peterson has published an article to guide marketers on Snapchat Advertising and how to utilize its self-serve tool. Peterson has described Snapchat’s ad formats, ad targeting and ad pricing. Peterson says, ”A month after announcing a self-serve tool for any advertiser to buy its standard vertical video ads like they buy […]

Snapchat Introduces Self-serve Platform for Vertical Video Ads

Snapchat has introeuced a new self-serve platform ‘Snapchat Ad Manager’ for its vertical video ads. According to Marketing Land, this tool will be made available from the next months and it will feature Snapchat’s all targeting options. Tim Peterson says, “Snapchat has been testing the self-serve ad-buying tool, called Snapchat Ad Manager, with more than 20 brands […]