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Monday, December 10, 2018
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
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Archive for the ‘ 2014 Digital Marketing Trends ’ Category

‘AWesome Highlights from ASCEND Digital Marketing Summit 2014’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “What You Need to Know About Canada’s Anti-Spam Law (CASL)”.

‘18 companies with brilliant digital strategies’ – ‘Econsultancy’ Blog

Ben Davis says, “It occurred to me that amongst the Econsultancy blog team we certainly have our favourite companies as far as digital ambition and execution are concerned. So I’m simply going to round up some companies that have done good things on this front and see if our readers get annoyed by any omissions or, […]

‘5 Tired Marketing Trends to Lay to Rest in 2014’ – HubSpot

Amber Cebull says, “As the year comes closer to an end and we reassess our business budgets, we are, with any luck, tailoring our approach to what is most effective for our brand. If it didn’t yielded sales, it’s likely time to say goodbye to some of the less successful campaigns and strategies. If you haven’t […]

‘Trends marketers need to know right this minute’ – ‘Experian Marketing Forward’ Blog

Pamela Robertson says, “Crowdsourcing, Programmatic Buying, The Internet of Things … these are all concepts that today’s savvy marketer needs to be thinking about. We can’t emphasize it enough: the marketing landscape changes almost daily, sometimes without us even realizing it. The three concepts I just mentioned weren’t even part of our lexicon a few short […]

‘Five Tips and Examples for Digital Marketing Success’ – ‘MarketingProfs’ Blog

Sarika Periwal says, “Marketing in a digital world has evolved. There was a time when ads in leading newspapers, commercials during popular TV shows, and strategically placed billboards did the job. Now, with every passing day, getting noticed by your audience is becoming more and more difficult. Facebook pages and Twitter feeds are overcrowded. Odds are […]

‘Why digital marketing and salespeople urgently need to get together’ – ‘Econsultancy’ Blog

Minter Dial says, “Both the sales and marketing functions have been significantly impacted by the arrival of the connected customer plus a new set of digital tools, devices and platforms. Brand marketers and sales teams need to adopt to the new world order or risk serious business consequences. At its core, the change required is one […]

‘Why digital marketing and salespeople urgently need to get together’ – ‘Econsultancy’ Blog

Minter Dial says, “Both the sales and marketing functions have been significantly impacted by the arrival of the connected customer plus a new set of digital tools, devices and platforms. Brand marketers and sales teams need to adopt to the new world order or risk serious business consequences. At its core, the change required is one […]

‘The Most Effective Paid Digital Media Channel in 2Q14’ – ‘MarketingProfs’ Blog

Ayaz Nanji says, “Social media was the most effective online paid channel for driving impressions, clicks, and conversions at a low cost in the second quarter of 2014, according to a recent report from Neustar. Social demonstrated the best cost efficiency of the four paid online channels examined (social, portals, networks, and exchanges), indexing 70% cheaper than the average […]

‘How to help your digital marketing strategy to succeed’ – ‘Econsultancy’ Blog

Jo Hill says, “Earlier this year I wrote about how to start formulating a digital marketing strategy. Getting the strategy right is of course paramount. But even when the strategy is right, if it’s not understood, supported, and turned into action then it’s barely more than an academic exercise. Ella Fitzgerald was on the money when she sang “tain’t […]

‘Marketing Tactics to Acquire Digital Customers’ – ‘Website Magazine’ Article

Pete Prestipino says, “New data from GigaOm Research aims to help digital marketers understand the tactics in use across the marketing funnel, spanning awareness, customer acquisition, conversion and retention. The survey of 300 U.S. digital marketers revealed that social media, a highly utilized awareness-building tool, is also useful for customer retention. The GigaOm research also indicated […]