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Friday, December 14, 2018
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
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Archive for the ‘ 2017 Ecommerce Trends ’ Category

Econsultancy shares six biggest ecommerce trends of 2017

According to a Statista research,  in 2016 1.61 billion people worldwide purchased goods online and global e-retail sales amounted to 1.9 trillion U.S. dollars. The same research states that e-retail sales will reach 4.06 trillion U.S. dollars by 2020. We are yet to hear the numbers for this year but they are going to be spectacular for sure. […]

‘Retailers beware, Amazon could be about to shake up Google PLAs’ – Econsultancy

Patricio Robles says, “After years of being absent from the market for Google Product Listing Ads (PLAs), it appears that online retail’s 800-pound gorilla is finally getting into the game. This could have a big impact on other retailers using PLAs to market their wares to consumers. In the last two weeks of 2016, performance […]

‘ECommerce Businesses Should Personalize Notifications’ – Business.com

Vivek Khandelwal says, “Some 94 percent of companies consider personalization to be a driving force for business success, but a whopping 72 percent don’t know how to use personalization in their marketing campaigns. In this ever growing competition, personalization has become vital like never before. But to master it, you must go beyond just adding the […]

‘Does ‘buy now, pay later’ reduce mobile basket abandonment?’ – Econsultancy

Nikki Gilliland says, “With 78% of people reportedly making a purchase on mobile within the last six months, it is clear that mobile shopping is on the rise. However, despite this fact, basket abandonment remains a particularly big problem for online retailers – especially considering the often spontaneous and time-sensitive nature of buying on a […]

‘Do Not Get Discouraged as an eCommerce SMB’ – Small Business Trends

Ronald Dod says, “I feel like everything I have been writing lately has been “doom and gloom,” but I don’t think SEO, or SEM in general, is all negative. It doesn’t have to be this way. There is light at the end of the tunnel, my fellow startups and small businesses in the eCommerce space. Here is […]

‘Why eBay should think big and be ready to buy’ – Internet Retailer

Shelly Banjo says, “Investors cheered a fourth consecutive quarter of sales increases, and maintaining a full year of gains helped quiet concerns that without PayPal Holdings Inc., the subsidiary it split from in 2015, eBay would be left for dead. It’s no time for self-congratulatory pats on the back, though. Growth initiatives touted by eBay management […]

‘How to Set eCommerce Prices’ – Small Business Trends

Shubhomita Bose says, “It’s a question every business owner has to ask himself at some point: what price do I sell my product at? Truth be told, pricing is tricky even for the most seasoned entrepreneurs. Price your product low and you might receive a lot of sales but less profit. Price too high and […]

‘Easy Marketing Investments to Improve Your E-Commerce Store’ – MOZ

Kane Jamison says, “At least once or twice per month, I talk to a small e-commerce store owner who wants to invest in content marketing. Often times, I have to break it to them that they’re not ready for content marketing. You see, before you spend a bunch of time generating traffic from your target […]

‘Wal-Mart’s strategy shift comes with 200 e-commerce job cuts’ – Internet Retailer

Tracy Maple says, “E-commerce teams throughout Wal-Mart’s operations are affected, says Marc Lore, Jet.com founder and Wal-Mart’s new head of e-commerce. E-commerce continues to drive change at Wal-Mart Stores Inc., and the most recent restructuring involves the loss of about 200 jobs within its U.S. e-commerce team. A memo sent Tuesday to Wal-Mart employees from […]

‘How to Increase Your E-Commerce Conversions in 2017’ – Business.com

Nathan Resnick says, “Your company’s ability to thrive in today’s ultra competitive e-commerce industry hinges upon your ability to create an extraordinary experience for your customers. This experience begins with an inviting, captivating website that helps your customers achieve their goals quickly and easily. Below are five ways to increase your e-commerce conversions. 1. Revamp […]