Summary
Local.com, a local search engine, reached $35 RPM for search traffic monetization during March 2007.
Details
Local.com is generating the ad revenues from partners such as Citysearch and Business.com.
Heath Clarke, CEO, Local.com, said: “Local.com started 2007 strongly and we continue to improve our monetization. This improvement is a reflection of our general progress. We further believe we can achieve higher RPM than in our prior financial models”. [source]
Post Related Link
Local.com Press Release
About Local.com
Local.com (NASDAQ: LOCM), is a Top 100 website attracting approximately 10 million visitors each month seeking information on local businesses, products, services, people and jobs. Powered by the company’s patent-pending Keyword DNA® and local web indexing technologies, Local.com provides users with targeted, relevant local search results, including special offers from local businesses, user reviews, local businesses’ website links, maps, driving directions and more. [source]