Google AdSense has released 'TakeABreak.com.au Case Study' for AdSense users.
TakeABreak.com.au Case Study Details:
Case Study title: 'Vacation planner TakeABreak.com.au used AdSense to generate additional ad revenue and enhance the user experience'
Case Study introduction: "Since 2003 TakeABreak.com.au has enabled visitors from around the world to find and book accommodation across Australia. The site lists more than 30 types of accommodation and provides an online calendar for holiday makers to request dates up to 18 months in advance.
The young company's bookings grew tenfold in 2004 with revenue projected to increase another 50% in 2005. Rankings firm Hitwise places TakeABreak in the top 10 Australian travel and accommodation sites." [source]
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TakeABreak.com.au Case Study
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