Econsultancy has launched M3 (Modern Marketing Model) blueprint program. Econsultancy launched the Modern Marketing Model in 2017 which is world’s first digital makeover of traditional marketing models.

The M3 blueprint program is intended to help organizations improve their marketing initiatives.

Arliss Coates says, “In response to our brave new world, Econsultancy developed M3 – the world’s first digital makeover of traditional marketing models.

Originally designed as a 10-component framework to address the poor job-design of the CMO position, modifications to M3 update our understanding of marketing’s core competencies for the digital world by defining expectations as they exist today, while identifying the skills necessary to meet them tomorrow.

Econsultancy’s team has taken the core of M3 and crafted the Modern Marketing Blueprint.

  • If your marketing team is under pressure to deliver ROI with the same or leaner resources,
  • If you are looking for ways to move your organization forwardmeaningfully,
  • If you struggle to identify the most optimal KPIs for your marketing efforts,

The MMB exists to help with aligning on your organization’s internal definition of ‘modern marketing,’ mapping the delivery of Modern Marketing across business functions and teams”.

Modern Marketing and the C-Suite: Econsultancy US launches the M3 Blueprint program

Econsultancy
Sharing is caring