The Stories feature ha been widely paying off on all major social media platforms. But it is in the hands of the designers on how they are able to publish it to the audience.

You need to have a design and presentation that gets the viewers’ attention and compels them to click it.

Content Marketing Institute columnist Olga Rabo has shared nine ways to help brands make their Instagram Stories irresistible.

Rabo says, “This is great news if you’re an avid Stories user and bad news if you’re a brand trying to stand out in the crowd. While I’ve previously shared seven fresh Instagram Stories ideas, today I offer nine design-focused, lesser-known hacks that your competitors likely aren’t using and that can help your Stories get more visibility.

1. Create a solid background for your text to pop

If you’re posting a sequence of Stories, you likely connect them with the same aesthetic. However, what happens when you need to interrupt that Stories sequence with a call to action? Create a solid background based on the color palette used in the previous Stories and make your text pop.

Here’s how:

  • Take a picture or select a picture from your Photo Library.
  • Click on the drawing pencil icon.
  • Hover over your color choice”.

9 Font Hacks for Instagram Stories You Should Know

Content Marketing Institute