Using Amazon to Grow Your Brand and Acquire Customers [Video]
The Practical Ecommerce team has published a video recording of a webinar on ‘Using Amazon to Grow Your Brand and Acquire Customers’.
Amazon, apart from its ecommerce business, also functions as an advertising solution and allows the businesses to promote their products and services.
Practical Ecommerce team saus, “Consumers go to Amazon to research and purchase products. Independent ecommerce merchants can capitalize by controlling what they sell on Amazon and how they communicate with buyers. Both can dramatically increase brand recognition and, when coupled with innovative merchandising, actually increase traffic to a merchant’s ecommerce site.
In this 30-minute seminar, which first aired on April 10, 2018, we’ll explain how Amazon can raise awareness and drive sales to branded ecommerce sites”.
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