Tips to use email marketing for getting more customers
Email marketing is an efficient form of marketing that has been used by most brands for so many years. Email puts you in direct touch with the prospects and gives the opportunity to present your offers personally.
Entrepreneur magazine contributor Sanchita Dash has shared some useful tips on using email marketing campaigns for building a bigger customer base.
Dash says, “How often do we get emails on our inbox about a company or a product and we are even lured to know more about it? Well, quite often. Welcome to the genre of email marketing.
Your product is ready and is out there in the market. But how do you get your audience to know more about your product? Marketing is an essential element of your business that you can’t ignore. While there are various levels to marketing, one of the important aspects is email marketing campaigns.
Entrepreneur India takes a look at how you can create maximum impact with emails and what are the do’s and don’ts of email campaigns.
What You Should Do
There are a lot of things to keep in mind while designing your email campaign. Remember that you want your user to take some time out to read this email so it has to be drafted carefully. Experts believe that email marketing is one of the essentials of technology that provides a high rate of ROI”.
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