For brands and marketers, maintaining an effective online reputation is mandatory. You can do that by multiple ways.

Entrepreneur columnist Lesya Liu offer ten tips to build and maintain great online reputation.

Liu says, “Digital presence is very important these days. This is an undeniable fact. Digital, as any other physical or virtual space, has its own set of rules about what’s acceptable and unacceptable to do in the community. Yet, some businesses still manage to do lots of mistakes that take them out of the race before it even started. So, how do you put your best foot forward in this competitive space?

Google your company and take control of business pages.

See what pops up on the first page. It’s great if all of the first page of the search results are owned by your channels.

See if there are any review sites popping up and if so, what is your overall rating on that website? Claim business pages on any review sites that already created an automatic page for you. Make sure it’s complete and address, phone number, website, business hours and all that jazz are correct. Ensure that you’re using a consistent header image for all of your digital presence”.

How to Create (and Keep) a Winning Online Reputation

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