Keyword research plays a key role in getting a good search engine ranking. Right keywords help marketers secure good position in the search engines. According to MOZ writer Russ Jones, identifying a small set of keywords to write a piece of content on, or target for a particular page, is still one of the most important skills for SEO.

Jones says, “Historically, keyword research has often been limited to to keyword selection. The maturation of keyword tools has given us far more uses than this singular skill. Unlike tools of the past, we aren’t limited to the standard process of “keyword in, keywords out.” In this post, I hope to show how a keyword tool like Keyword Explorer can be used to accomplish far more than page-level keyword targeting, bringing keyword research out of the realm of mere keyword selection”.

Advanced Keyword Research Explained Through 4 Cases

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