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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Monthly Archives: April 2016

‘Beyond Publishing: 7 B2B Content Promotion Ideas for Your Next Post’ – Business.com

Daniel Tolliday says, “You’ve written a highly informative, entertaining and insightful article that is sure to knock your audiences’ socks off, and now it’s time to sit back and watch it go viral, right? Wrong. Your job is only just beginning. The latest B2B research notes that 77 percent of marketers say content marketing plays […]

‘20 Ways Your Business Can Outrank Anyone Online’ – Entrepreneur

John Rampton says, “Is there one particular website that consistently outranks yours? This can be an extremely frustrating experience. It seems like no matter what you do, you just can’t seem to improve your rankings. This post will give you a checklist you can follow to outrank nearly anyone online. If you can consistently carry […]

‘Marketing Video: Make Sales and Marketing a Power Couple’ – MarketingProfs

Ben Lemmers says, “Sales and Marketing haven’t always had the best relationship. In fact, their relationship in many organizations can sometimes be described as that of two diverse organisms living together in a way that benefits only one. B2B companies’ inability to align sales and marketing teams around the right processes and technologies costs 10% […]

‘Google takes on clickjacking’ – Marketing Land

Ginny Marvin says, “Among its latest efforts to address online display advertising fraud, Google says it has rolled out new defenses against clickjacking. What is clickjacking? If you’ve ever clicked on a button or tried to play a video on a web page and been taken unexpectedly to another web page, you’ve likely been a […]

‘20% of marketers have created an actionable ‘single customer view’’ – Econsultancy

Ben Davis says, “The single customer view (SCV) is one of marketing’s hot potatoes. Is it really feasible? Well, according to our latest Quarterly Intelligence Briefing: The Pursuit of Data-Driven Maturity (in association with Adobe), 20% of marketers have in fact achieved an actionable SCV. The survey has thrown up plenty of fascinating data – […]

‘Facebook vs Youtube: Which Side of the Video Battle Should You Join?’ – MOZ

Kenia says, “The rise and rise of online video content over recent years is showing no signs of slowing. According to Cisco Forecast, video will represent 69% of all consumer-based Internet traffic by 2017; this is expected to rise to 80% by 2019. Meanwhile, another study from Business Insider estimates that video advertising will account for […]

‘WordPress 4.5 now available, adds responsive design previews, faster image loading’ – Marketing Land

Matt McGee says, “WordPress version 4.5 is now available, bringing what the developers call a “more streamlined experience,” whether you’re writing a blog post or building/tweaking your site. There’s nothing that you’d call a significant change or upgrade, but 4.5 does add convenient responsive design preview toggles so users can preview how their site will […]

‘According to 32,198 emails, most retailers use boring subject lines’ – Econsultancy

Parry Malm says, “Ah, the humble subject line. Gatekeeper of your offers. The crux of your campaigns. And the source of unrivalled consternation. Is the message on brand? Does it sound spammy? Will it drive sales? According to the vast majority of the N subject lines we analysed, the answers are no, yes, and probably […]

‘Making a Business Out of Her Life’ – Copyblogger

Pamela Wilson says, “Wouldn’t it be amazing if you could take your life experiences and turn them into a business? Sonia Thompson has done just that. She’s combined her time in corporate America with her love for small business to create a place where small business owners can learn the mindset and techniques they need to […]

‘Reach Your Target Audience: A Fool-Proof Guide to Influencer Marketing’ – Business.com

Valerie Levin says, “For any company hoping to get into the influencer marketing game, there are some important considerations to keep in mind. Knowing the rules, bending those rules and avoiding the less effective side of this type of marketing can help develop a successful influencer campaign and generate more conversions. This guide provides the […]