Anna Francis says, A lot goes into creating that perfect piece of content.

With so many brands now recognising the importance of producing regular, fresh, and high quality content though, it can sometimes feel like you’re simply churning out great work that gets forgotten the very next day.

So what’s the solution? Instead of focusing on the quantity of content we are creating, we should shift our energy towards the quality.

One amazing, creative piece of content can go a long way, and actually end up making more of an impact than ten smaller pieces of content will.

Instead of racking your brain for multiple different pieces of content to create each day, think about how you can work with one blog post or white paper and really push the boundaries to get the most out of it“.

Six ways to maximise the impact of your content marketing

‘Econsultancy’ Blog

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