Ben Davis says, Google+ has had a major revamp in another effort to convince all but its most loyal users to log on.

Here’s the official announcement from the Google blog.

It strikes me that Google is seeking a middle ground between Twitter and Medium. A place that’s definitely not Facebook (in fact, it’s not really about people) but revolves around individual interests and a hunger for micro- (or macro) blogging.

Collections

Collections have been available for five months but are now ‘front and center’ in Google’s words, alongside Communities.

See the screenshot below and you can see that the footer menu on mobile includes these two buttons (with Home and Notifications completing the set)“.

The new Google+ seeks the middle ground in social publishing

‘Econsultancy’ Blog

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