Andrew King says, “Email is one of the most popular channels for distributing a survey. But for some reason, most of the emails I receive that include a survey look like they were thrown together as an afterthought.

Many have boring subject lines and uninspiring copy and creative, so I rarely feel compelled to participate. If your emails with surveys are lacking opens, engagement and click-throughs, here are my seven tips for improving them:

1. Craft Compelling Subject Lines

Typical survey subject lines:

  • Customer satisfaction survey
  • Take our survey
  • Let us know what you think”.

7 Tips To Get The Most Out Of Survey Emails

Marketing Land

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