Rohan Ayyar says, “Five months into 2015, and search and content marketers have likely been deep into the grind of links, keywords, content, and conversions.

As you keep working hard (and smart), you would do well to adopt the following five strategies to keep your momentum going into the next year.

1. Send social signals

A lot of digital marketers complain about the low proportion of incoming traffic from social platforms in relation to the efforts spent on those platform, but a silver lining has finally been added to the social big picture.

Just as backlinks act as votes for your site, raising your domain authority and rankings, so too does the popularity of content you share on social media“.

SEO Spotlight: Five Strategies to Take You Through to 2016

MarketingProfs

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