‘How are brands optimising for mobile?’ – ‘Econsultancy’ Blog
Graham Charlton says, “Brands are making progress with their mobile strategies, though there’s still plenty to be done.
Our latest Quarterly Briefing, produced in partnership with Adobe, looks at The Quest for Mobile Excellence.
Here are a few key findings from the report…
Where are companies at with their mobile strategies?
While 34% of company respondents have a defined mobile strategy that goes out at least 12 months, agency respondents are more sceptical“.
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