‘Top 10 Email Eyesores You Should Avoid’ – VerticalResponse Blog
Kathy McGovern says, “We’ve all seen ‘em. Emails that are so ugly, you ask yourself, “What were they thinking?” Nobody wants to send an ugly email, but it happens.
To avoid major email eyesores, here’s a list of flaws or faux pas you should avoid when creating your emails.
1. An email template that isn’t mobile-friendly
Sending an email that doesn’t render properly on a smartphone or tablet can be a waste of time for both the sender, as well as the reader. It’s frustrating for a reader to shift from vertical to horizontal while simultaneously pinching the screen to zoom in. After that experience, an impression of a sender’s business can be less than positive”.
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