‘eBay Bans One of Its Own Divisions From Selling Ads on eBay’ – ‘Affilorama’ Blog
Jason Del Rey says, “Here come the turf wars.
Ahead of eBay’s planned split into three separate companies, its core shopping business has cut off its eBay Enterprise unit from selling ads on eBay’s websites and mobile apps, according to multiple sources. The eBay Enterprise unit sells e-commerce and logistics services to midsize and large retailers, but also has a marketing division that helps these retailers advertise online.
Until this year, the Enterprise unit was able to buy ad space on eBay on behalf of some of its retail clients. But no longer. Now, the Enterprise unit can only use shopping data from eBay to target ads off of eBay’s own sites and apps”.
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