Kristen Dunleavy says, “Picture this: You’ve just hit the send button on a new email campaign for your business. You’ve got killer content, a great call to action and an attention-grabbing subject line… or so you think. As you watch your analytics, it becomes clear that your email isn’t getting the results you want.

What went wrong?

Whether your open rates are suffering or you’re not getting enough click-throughs, there are lots of common email marketing mistakes that even experienced marketers make. The good news is that they can be easily fixed to increase engagement”.

Common Email Marketing Mistakes: Why Your Emails Aren’t Getting Results

Aweber Blog

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