Google is dropping prices on services where there is competitive pressure. At the same time it announced new features for its cloud platform.

Cloud computing is becoming a “battle of the titans” and Google seems determined to step up its game to not lose any competitive advantage.

The San Francisco Google Cloud Platform Live conference was the site of the new announcement for the Cloud Platform features. Many of the changes are of interest to application developers, but the free trial will be intriguing to anyone unhappy with their current hosting.

ZDNet.com just published a story with additional information: Google Cloud Platform prices slashed again, intros Container Engine for Docker.

TechCrunch.com also published a story with more details and news of additional price cuts: Google Drops Some Of Its Cloud Computing Prices — Again.

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