For a brief moment, Google began taking pre-orders for the new Nexus phone before it had received approval from the FCC to sell the phone. Apparently due to a communication mix-up, the incident was a mild embarrassment for Google.

It shut down the ordering process and said it wouldn’t sell the hone until the FCC approved (this approval is a legal requirement for the sale.)

Fortunately, approval has now been received as of 19 October, and the formal sales will commence on the day originally planned in early November, or shortly after it.

This is just another example of the many hurdles product vendors must work through in the legal, regulatory and governmental arena. Online marketers have their own set of criteria they must comply with or face fines and, at times, even confiscation of their equipment.

To get more on the Google snafu, check here: Google halts Nexus player pre-orders.

The Verge

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