Russ Jones says, “I wish I didn’t have to say this. I wish I could look in the eyes of every victim of the last Panda 4.1 update and tell them it was something new, something unforeseeable, something out of their control. I wish I could tell them that Google pulled a fast one that no one saw coming. But I can’t.

Like many in the industry, I have been studying Panda closely since its inception. Google gave us a rare glimpse behind the curtain by providing us with the very guidelines they set in place to build their massive machine-learned algorithm which came to be known as Panda. Three and a half years later, Panda is still with us and seems to still catch us off guard. Enough is enough”.

Panda 4.1: The Devil Is in the Aggregate

MOZ Blog

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