Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “5 Ways to Connect with Your Audience Emotionally to Drive More Engagement″.

Baer says, “As a marketing professional in today’s über-competitive online space, you understand the importance and value of engaging your audience.

You’re part of the 91% of B2B marketers establishing and building a community using both content and social media marketing. It can be difficult. You’re interacting with your audience constantly: fostering new relationships, nurturing existing ones, and listening/responding to feedback. You’re building trust and rapport and your social reach is growing”.

5 Ways to Connect with Your Audience Emotionally to Drive More Engagement

Jay Baer’s ‘Convince & Convert’ Blog

Sharing is caring