‘Facebook clamps down on like-baiting and other spam tactics’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Facebook clamps down on like-baiting and other spam tactics”.
Christopher Ratcliff says, “In a move that will both improve the user experience significantly for Facebook users and curtail a branded page’s reach even further, Facebook has explicitly revealed what it will be seeking to crack down upon within its new update.
Facebook first ‘tweaked’ the algorithim in January this year, ensuring that content from the people that users engage with the most is prioritised, ensuring content from a ‘liked’ company’s Facebook page will become a negligible presence.
I discussed last week how your brand can market itself on Facebook in light of the new changes. Facebook has now made it much simpler and cheaper to take out a variety of ad types and ‘boosted posts’“.
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