The latest ‘Econsultancy’ blog post is titled “Four ways to increase social engagement in the New Year”.

Matthew Kates says, “Driving quality engagement with your social audienceincreases loyalty and more effectively guides consumers down the path to purchase.

As such, marketers must place a premium on fostering social relationships that add tangible value and incentives to the customer experience.

But how can marketers identify the most effective ways to break through the flood of status updates, tweets, pins, and posts?“.

Four ways to increase social engagement in the New Year

‘Econsultancy’ Blog

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