MarketingSherpa.com has released “Marketing Wisdom for 2012: Real-Life Stories of Success and Lessons Learned”, with support from HubSpot.com. This is its 10th annual collection of marketers’ real-life stories, test results, and lessons learned from the previous year.
In an environment marked by recession, increasing customer skepticism, and greater competition for a shrinking pool of customers, marketers need to adapt to the ever-advancing marketing weariness of the online population.
The new 2012 edition highlights marketers with resourcefulness, creativity, a sound understanding basic marketing tenets, and facility with new marketing realities.
You may download a complimentary copy of this year’s report at http://www.marketingsherpa.com/article.php?ident=32102
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