Less than 40% Hispanic population was online in 2005. 50% of African-Americans and 70% of White and Asian Americans were online, according to eMarketer figures.


Less than 40% Hispanic population was online in 2005. 50% of African-Americans and 70% of White and Asian Americans were online, according to eMarketer figures.

“Hispanic Americans are less likely to use e-mail, with just 61% sending and receiving messages, compared with 97% of other Americans. Additionally, a Yankelovich Monitor report found that Hispanic Internet users lag others when it comes to e-commerce activities”. [source]

According to Forrester Research, Hispanic Americans are twice as likely as the rest of the population to visit online music sites. 23% of Hispanics watch videos as against 17% of non-Hispanics.